Privacy Policy
Effective Date: 01/02/2025
At Web20Guru (web20guru.com), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information, and your rights under UK and EU data protection laws.
1. Who We Are
Web20Guru is an affiliate and educational platform helping creators, freelancers, and small business owners build smarter websites and grow with AI. We are based in the United Kingdom.
For any privacy-related questions, please contact us at: [email protected]
2. What Personal Data We Collect
We may collect and process the following:
- Name and email address (e.g. when you sign up to our newsletter or submit a form)
- IP address, browser/device information
- Website usage data (via analytics)
- Cookie and tracking data (for affiliate links and site functionality)
3. How We Collect Data
We collect your data through:
- Newsletter signup forms and contact forms (via Zoho)
- Website cookies and similar tracking technologies
- Affiliate tracking links
- User-submitted content or enquiries
4. Why We Collect Your Data
We collect and use your data for the following purposes:
- To send you relevant content and marketing (with your consent)
- To monitor and improve website performance
- To track affiliate referrals for commission purposes
- To provide support or respond to your enquiries
5. Legal Basis for Processing Data
In accordance with the UK GDPR, we rely on the following legal bases:
- Consent – For email marketing and tracking where you opt in
- Legitimate Interests – To grow our business via analytics and affiliate links
- Legal Obligation – Where required to retain certain records
6. Third-Party Services We Use
We use trusted third-party services that may process your data:
| Service | Purpose |
|---|---|
| Zoho | Email marketing + contact forms |
| Google Analytics / Plausible | Website analytics |
| Affiliate Networks (e.g. Impact, Awin, Amazon) | Referral tracking |
Each provider complies with relevant data protection laws and only processes your data on our behalf as necessary.
7. Cookies and Tracking
We use cookies to:
- Understand visitor behaviour and improve your experience
- Track clicks and purchases from affiliate links
- Save your preferences
We use a cookie banner to obtain your consent where required. You can manage or delete cookies through your browser settings.
8. Data Retention
We retain your data only as long as necessary:
- Newsletter subscriber data: retained until you unsubscribe
- Analytics data: typically retained for up to 26 months
- Contact form entries: stored for up to 12 months
9. Your Data Rights
Under UK and EU data protection laws, you have the right to:
- Access your personal data
- Request correction or deletion
- Withdraw your consent at any time
- Object to or restrict certain processing
To exercise any of these rights, email us at: [email protected]
10. Complaints
If you’re not satisfied with how we handle your data, you may lodge a complaint with the UK’s Information Commissioner’s Office (ICO): https://ico.org.uk/
11. Policy Updates
We may update this Privacy Policy from time to time. Any changes will be posted here with an updated “Effective Date.” We encourage you to review it periodically.